ProveSource Blog

ProveSource turns your website into a lead and sales generating machine by displaying real positive user actions (social proof) in real time.

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The Numbers Behind ProveSource - 8 Social Proof Takeaways

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By Yosi Dahan, CEO & Co-founder at ProveSource

Since officially launching ProveSource on May 2018, we have collected more than 23 million different data points from more than 3000 websites and online stores.

That’s a lot of social proof for 6 months.

After crunching thousands of notifications, engagements and analytics data, we have found several interesting patterns, and we decided to share them with you directly to increase your engagement, conversions and sales.

Here’s the short version what we have found:

  • Visitors click your notifications (average 4% CTR). Make them clickable and drive traffic to important pages.
  • Design your notifications, use colors and contextual icons/gifs.
  • Create at least one Stream notification.
  • Show your notifications on mobile.
  • Set your “Delay before first notification” to 0.
  • Set your “Delay between notifications” to at least 4 seconds.
  • Set your...

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New: Connect Your Analytics Provider to ProveSource

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From now on, ProveSource allows you to automatically send analytics data to your favorite analytics tools like Google Analytics and others.

All you have to do, is to go to your “Settings” section, click “Analytics”, and toggle one or more analytics providers to start sending data related to ProveSource.

At the moment, only Google Analytics is supported, but we are working hard to add more and more providers to the list :-)

 How we do it?

We use the existing analytics code you already have on your website, and use it to send additional events related to ProveSource, like impressions, clicks, hovers.

Cool, isn’t it?

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Add Call to Action to Your Notifications

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Clickable notifications are the best way to redirect your visitors to relevant and important pages like signup, pricing, purchase etc. You can configure your notifications to easily take your visitors to another page or open a link in a new tab.

But, sometimes visitors are not aware of that option. They don’t really know that your notifications are clickable because there is no call to action.

That’s why we have added the option to add a nice looking call to action to your notifications.

All you have to do is to configure your CTA in the “Customize” step, under “Clickable Notification”:

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By making your notification clickable, and by adding a relevant call to action, you can get more clicks, and more traffic to your important pages.

Give this a try and let us know your feedback!

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Live Social Proof: Show off How Many People Are on Your Website! 😎

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What’s better than showing off that other people are currently visiting your popular website or shop?

Using the new real-time Live Visitors Counter you can show your visitors they aren’t the only ones at the party, and make them feel more like they’re in an actual place with other people.

The results are increased urgency and social validation, both of which dramatically increase conversions.

Any reason not to give this a try?

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Super Webhooks: Integrate 100+ services directly! 💥

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We are excited to announce the latest improvement of our webhooks 🎉🎉

In order to support tons of services, we now search for your lead’s email address through-out the webhook request body so you don’t need to use Zapier to send each lead in our custom format.

Sounds cool, eh?

Note: At the moment, name, location and more parameters are not yet supported, but we’ll try to find them by using the lead’s email address.

Enjoy!

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Wow! Custom Branding is Here 🔥

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Are you running ProveSource on behalf of a client? or just want your visitors to see your own brand name on the ProveSource notifications?

  1. Go to the “Settings” section and click the “Branding” tab.
  2. Enable the “Set custom ‘powered by’ branding” option.
  3. Set your own Powered By text and link (it’s mandatory!)
  4. Set your own brand color (optional).
  5. Save your changes.

More info can be found on our Support Center

If you don’t want to show anything, just leave the “Set custom ‘powered by’ branding” option OFF.

Give this a try and share your feedback.

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Help Your Customers Grow (aka “Our Partner Program”)

by Josh Walker, VP Marketing

 TL;DR

Shoot us a message and we’ll be happy to provide your customers, students or readers with a discount code to try out ProveSource.

I don’t like long blog posts or marketing emails, and since you can find all the info in our new and shiny Partnerships page, I have really nothing to add here 😶

 But, Each Post Deserves a Gif

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ProveSource on Spotify

by Josh Walker, VP Marketing

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Music creates ambiance. It adds up to the experience of whatever you’re doing. Can you imagine a party without music, a sports event without music, or a startup company without music? Probably not.

It plays a very important role in bringing people together. Whether it’s a festival, concert or a lunch break, people come together to enjoy the music that’s being played. Same here at ProveSource.

I’ve asked each team to create a small collection of with their most preferred songs.

You might find it hilarious, but here are several examples for songs picked by each department:

Sales: Money - Pink Floyd
Marketing: Alone In A Room - Asking Alexandria
Support: The Bitter End - Placebo
Engineering: No Giving Up - Crossfade (And no, rock and heavy metal don’t lead people to commit suicide 😃)

You can find the full playlists right here: https://open.spotify...

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How Rentalcars.com Uses Social Proof and Urgency to Drive More Bookings

Rentalcars.com is one of the largest online car rental services out there and is part of Booking Holdings Inc., the world leader in online travel & related services.

The following article is just the tip of the iceberg, but these principles are powerful because they bypass our rational minds, appealing to our subconscious instincts.

The name of the game in the business world is persuasion, and you can make this work for you.

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 Urgency

Browsing through rentalcars.com, it is impossible to miss the plethora of social proof and urgency messages displayed.

It all starts when you hit the “Search” button:
You can notice the red “Prices rise, cars sell out…” notification at the top of the page, making you feel like if you do not book that car now, it will be gone.

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 Scarcity

Scarcity is one of the most popular Cialdini principles that various companies use over and over again in order...

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Announcing the ProveSource Affiliate Program

By Josh Walker, VP Marketing @ ProveSource

We are excited to announce the ProveSource Affiliate Program!

Our program lets you make money by partnering with ​us as an affiliate and earning a whopping 20% recurring commission on any customers you refer.

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 How does it work?

As with any other affiliate program, once you sign up you will receive your own unique affiliate link to ProveSource. You can share this link via email, social media, on your website or blog or anywhere else. Simply refer the customer to our website and we will do the rest.

 How do I become an affiliate?

If you already have an account with ProveSource, you don’t need to create a new one - you’re already in the party! Just login to your dashboard, click your account email and select the Affiliate menu option. If you don’t have an account with us, sign up here, it will only take a minute. Anyone can become an...

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